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Homöopathie in Großbritannien

Postings reflect the private opinion of posters and are not official positions of Psiram - Foreneinträge sind private Meinungen der Forenmitglieder und entsprechen nicht unbedingt der Auffassung von Psiram

Begonnen von Daggi, 16. Juli 2012, 16:50:01

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Da tut sich was:

UK clamping down on homeopathy advertising.

The British Advertising Standards Authority (ASA) has announced that it has received so many complaints about homeopathic advertising that it does not need to receive more. The ASA usually deals with one advertiser at a time. Now, however, they are warning advertisers to stop making efficacy claims without "robust evidence" to back them up and are monitoring Web sites to see whether the necessary changes have been made.

Meanwhile, the Committee of Advertising Practice (CAP)-the industry group that writes the British Code of Advertising, Sales Promotion and Direct Marketing to which advertisers must adhere-has issued a Guidance for Advertising of Homeopathic Services, which warns against making unsubstantiated claims and notes that all homeopathic products must be registered before marketing.